Visual Design
Logo Design
Identity Design
Brand guidelines
Not Quite Trash
A personal project of mine, creating a brand to encompass my ever-growing hobbies stemming from thrifting, gathering, and collecting. From upcycled fabric to found items that have been turned into keychains, this brand quite literally embodies me: a fun and quirky business looking to bring joy to its onlookers. Why pigeons? Typically called the trash birds of the sky, there’s beauty and variety in them. Featuring them felt fitting because while one person may think they’re trash birds, others see the variety and unique-ness of them.
Mojo & Co
Creating a visual system that captures professionalism, personality and a little mojo. I worked closely with Molly through this creation. Understanding her goals, values and laughing at all of her jokes. I wanted to capture all of those experiences in her wordmark, a person who connects people, is passionate about her craft and makes it fun along the way.
Take Your Vitamins
Looking for a reminder to take care of yourself? Sarah understands the need for reminders while combining them with little doses of happiness. Her brand embodies the reminder that we just need to feel good and that can happen by a support system, a little treat or some of her favorite purchased goods. This brand is fun and whimsical to break from the posts that drain us. To support the variety of social posts and digital assets, I created a library of textures, patterns and icons for Sarah to customize posts with.
Visual Design
Logo Design
Identity Design
Brand guidelines
Not Quite Trash
A personal project of mine, creating a brand to encompass my ever-growing hobbies stemming from thrifting, gathering, and collecting. From upcycled fabric to found items that have been turned into keychains, this brand quite literally embodies me: a fun and quirky business looking to bring joy to its onlookers. Why pigeons? Typically called the trash birds of the sky, there’s beauty and variety in them. Featuring them felt fitting because while one person may think they’re trash birds, others see the variety and unique-ness of them.
Mojo & Co
Creating a visual system that captures professionalism, personality and a little mojo. I worked closely with Molly through this creation. Understanding her goals, values and laughing at all of her jokes. I wanted to capture all of those experiences in her wordmark, a person who connects people, is passionate about her craft and makes it fun along the way.
Take Your Vitamins
Looking for a reminder to take care of yourself? Sarah understands the need for reminders while combining them with little doses of happiness. Her brand embodies the reminder that we just need to feel good and that can happen by a support system, a little treat or some of her favorite purchased goods. This brand is fun and whimsical to break from the posts that drain us. To support the variety of social posts and digital assets, I created a library of textures, patterns and icons for Sarah to customize posts with.
Visual Design
Logo Design
Identity Design
Brand guidelines
Not Quite Trash
A personal project of mine, creating a brand to encompass my ever-growing hobbies stemming from thrifting, gathering, and collecting. From upcycled fabric to found items that have been turned into keychains, this brand quite literally embodies me: a fun and quirky business looking to bring joy to its onlookers. Why pigeons? Typically called the trash birds of the sky, there’s beauty and variety in them. Featuring them felt fitting because while one person may think they’re trash birds, others see the variety and unique-ness of them.
Mojo & Co
Creating a visual system that captures professionalism, personality and a little mojo. I worked closely with Molly through this creation. Understanding her goals, values and laughing at all of her jokes. I wanted to capture all of those experiences in her wordmark, a person who connects people, is passionate about her craft and makes it fun along the way.
Take Your Vitamins
Looking for a reminder to take care of yourself? Sarah understands the need for reminders while combining them with little doses of happiness. Her brand embodies the reminder that we just need to feel good and that can happen by a support system, a little treat or some of her favorite purchased goods. This brand is fun and whimsical to break from the posts that drain us. To support the variety of social posts and digital assets, I created a library of textures, patterns and icons for Sarah to customize posts with.